Hello everyone and all those that love reading my blogs.
First things first 
STAND NUMBER F23
DATE: – 24TH – 26TH FEBRUARY 2012
WHERE – OLYMPIA WEDDING SHOW – LONDON
BREAKING NEWS – WEDDING SHOES WILL BE ARRIVING !!!!!
Yes the title is correct, we are finally taking the plunge after 7 years, we have set a big budget for 2012 to enable us to participate in various events including the fabulous Olympia Wedding Show on the 24th – 26th February 2012. We didn’t want a small stand that we could only fit a few wedding shoes in, if we had our way we would have taken our whole showroom however the cost of space to fit our wonderful centrepiece escalated slightly however fear not we have another exciting concept up our sleeve to display our beautiful wedding shoes and bridesmaid dresses 
We have also decided to commit to this event year on year as the UK’s leading and trusted wedding shoe and accessory supplier on line, we’re a family business, we care about your wedding and we feel it is important that our name supports these wonderful events of which has no fewer than 16,000 visitors over the three days (i forsee 4 very knackered ladies).
So what will we be showcasing, will the brides be able to try things on? I know these are all questions you will be asking so lets get down to what you can expect from Girls Of Elegance and their team this year.
1. No less than 125 or 150 styles of wedding shoes on the day.
2. Every bridesmaids dress style along with colour swatches and photographs of our own models wearing every colour so you can touch and feel every fabric and colour.
3. Accessories, stunning exclusive tiaras and jewellery (a small selection)
4. 4 very friendly members of staff (including myself or should I say the boss)
5. A favourable promotion over the event.
6. Our returns and exchange policy will still stand after the event.
7. We will try our very best to bring a size pack for each wedding shoe brand so even though we may not have the shoe in your size to try we will have another shoe in the brands sizing which should give you a correct indication of fit.
8. 4 great big smiles, informal dress and of course we will all be wearing a pair of the shoes we promote. You can expect to see me in these
9. A small selection of dyed wedding shoes particularly for the mother of the bride who may be attending.
10. The launch of our exclusive wedding planning journal which you will be able to take away on the day for only £20.00, (I just hope we bring enough), this book is a must have, featuring every element to planning you wedding including a budget planner, reception planner, address book and ALOT more.
Now onto the next question – which wedding shoe brands will you be promoting?
We’re going to try our very best to bring all of the brands that we supply however to give you an indication of which brands will definitly be showcased, here they are and an overview of them and why we have chosen them.
Rainbow Club – As a top stockist for Rainbow Club this only proves their popularity. Beautiful affordable wedding shoes renowned in the industry for their extreme comfort, yes we will be bringing all of them !
Else – Another offering from the wonderful Rainbow Club, a small affordable collection made from the softest satin, very popular styles within this small collection, yes we will be bringing every single one!
Pink By Paradox – One of the largest selections that we sell, Pink has been a key seller for our brides for the last 7 years, we started with Pink by Paradox London in 2004 and are now considered one of their very best customers. We adore this brand for fine lines, attention to detail, comfort and affordability, will we be bringing them all? YES
Belle – A stunning silk mid budget range of wedding shoes, beautifully classy and comfortable to wear, Belle was a new brand a few years ago and its popularity is growing quickly. Shall I say it again? Yes we will be bringing all of them.
Benjamin Adams – Cue squeals of excitements for those of you reading this, the beautiful, stunning, sparkly Benjamin Adams wedding shoes are just the epitome of the bridal industry, many awards have been received, many brides want to wear them and yes I shall be wearing my Charlize on one of the days without fail. They are my favourite, they will be taking centre stage within our (secret) display and you brides will be forming an orderly queue to purchase them Oh and before we forget we will definitly be showcasing every Benjamin Adams wedding shoe for you.
Other brands that will also be making a statement on the day are: -
Meadows – We’ll be bringing a small selection of the most popular styles from this collection.
Rainbow Couture – We will be bringing all of this wonderful small couture collection of wedding shoes.
Charlotte Balbier & Amanda Wyatt Hair Accessories – our most popular hair flowers and tiaras.
Now onto what we feel will be a very exciting stage for us at GOE, we’ve sold wedding shoes for over 7 years now, we pretty much know our brands inside and out and most importantly after speaking to over 50,000 brides since our launch we feel we understand what brides are looking for, the requirements for wedding shoes are now so diverse, some brides want nothing fussy just something plain, some brides want full on bling either way there is room in the industry for a huge range of styles and of course more brands who care.
February 2012 will see the launch of our own small collection of wedding shoes which after 6 months of designing we’re finally underway with their production, Whats the brand going to be called we hear you cry? We decided upon the names “Era Bridal” and “Era Boutique” and we love it !!!! (no links yet as it is a surprise you see) Why did we decide upon those names? Personally I have a mini fascination with all things from previous eras, I love to sit with my grandparents and hear all about their weddings in the 1920′s, what the trends were (wedges if you are interested) what the brides wore not to mention my fascination with their lives in general.
I don’t think I am the only person to love sitting with their grandparents hearing their stories so we felt that although eras may be gone, they certainly should not be forgotten, our range of wedding shoes will be focusing on the eras however putting our very own up to date modern twist on them. The Era Bridal range will be extremely affordable for those budget savvy brides and Era Boutique will feature more “bling” in the form of estonian swarovski. I’m not saying anymore except we cannot wait to show you our shoes, if ours are not for you, we have no doubt that one of the other fabulous brands that we sell and continue to support 200% will be.
This time next year Rodders !!!!
Now onto the bridesmaids dresses you will be able to see. ALL of our bridesmaid dresses are under £90.00
50′s style short bridesmaid dresses – Our 50′s bridesmaids dresses have been our top seller for the past 5 years, with no fewer than 15 colours we are sure that this affordable bridesmaids dress at a bargainous price of £69.99 will appeal to many at the show.
50′s style short bridesmaid dresses With Bow – A modern twist to our most popular design featuring an oversized bow with diamante detailing. A beautiful addition introduced in 2011 is already proving extremely popular.
50′s style long bridesmaid dresses with bow – Same as above but our floor length version.
Grecian Short & Grecian Long Bridesmaid Dresses – This beautiful addition to our collection is a simple grecian style available in two length, short and floor length, we have seen the popularity soar for these bridesmaid dresses.
Sweetheart Bridesmaid Dress – A best seller for 2011 so far and sure to be the biggest seller for 2012, a chiffon overlay sweetheart neckline bridesmaid dress with beautiful diamante brooch to the centre. We adore this dress.
What we love about our bridesmaid dresses is that they can be worn time and time again after the event making them an affordable choice for the budget savvy bride.
We want you to feel comfortable approaching our stand, there shall be lots of laughs along the way no doubt and of course service that is friendly, approachable and knowledgeable.
Most importantly please visit our page on facebook and twitter to keep up to date with what we are doing.
We very much look forward to meeting you xxxx
SAVE THE DATE – STAND F23 – 24TH – 26TH FEBRUARY 2012
